Online dating service Match.com is launching a new application for cell phones, allowing subscribers to keep track of their paramours while on the go. MatchMobile will first be made available in the United States, UK and Canadian markets, with plans to extend the service to nine more countries by the end of the year. The service provides subscribers with text messages to their phones when they have an e-mail from another Match.com subscriber and allows them to search for potential matches from their cell phones.http://www.reuters.com/article/internetNews/idUSN2933563420070730?feedType=RSS
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