CBS Corp. thinks Web surfers would rather watch a blooper reel from the sitcom "How I Met Your Mother" than an actual episode of the show. To cater to what it believes is the short attention span of online audiences, the network today is launching CBS EyeLab, a digital-production studio that will create and distribute short clips cut together from the network's most popular shows. At a time when its competitors are focused on how to best distribute full-length TV shows online, CBS EyeLab represents a turn in the other direction. The content it offers will look more like videos on Google Inc.'s YouTube -- bite-size clips, streamed free, many with the feel of user-generated content -- than episodes of network prime-time shows.http://www.paidcontent.org/entry/419-with-few-online-viewers-interested-in-entire-episodes-cbs-eyelab-offers/
http://online.wsj.com/article/SB119094721013842325.html
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