Monday, December 3, 2007

Sony Invests In Virtual World With Virtual Movie Screenings

Gaia Interactive, a San Jose, CA-based virtual space “hangout” geared towards young people, using avatars, has received an undisclosed amount of investment from Sony Pictures. The company is also tying up with with Sony and Warner Bros. to stream movies and TV shows inside of virtual theaters online created on its service. Both studios will provide movies and TV shows as ad-supported and premium. PPV films will cost $1.99 each to watch. Gaia’s 2.5 million members will be able to put their avatars inside the virtual theaters where the content will be playing, the story says.
http://www.paidcontent.org/entry/419-sony-invests-in-community-site-gaia-online-signs-up-for-virtual-movie-s/

http://www.variety.com/article/VR1117976903.html?categoryId=1009&cs=1

http://www.gaiaonline.com/

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