StyleHive Acquires StyleDiary; Adds Content To Social Shopping

StyleHive, an SF-based social shopping site oriented towards fashion, has acquired StyleDiary, a fashion media site. Terms of the acquisition were not disclosed. StyleHive is basically a social bookmarking service, where users can submit, tag and vote on fashion items; last year, it raised $2.62 million from Lightspeed Venture Partners. The acquisition of LA-based StyleDiary will bolster its content offerings, as StyleDiary has both user blogs and original editorial content revolving around fashion and style.
http://www.paidcontent.org/entry/419-stylehive-acquires-stylediary/

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