With “hundreds of thousands” of users in its private beta and three times the amount of content it had at launch, Hulu is readying itself to open to the public in the next two months.Beta users are spending more than half an hour on the service at a time, and they appear to be more interested in full-length shows than clips. More than 80 percent of the entire Hulu catalog is watched each week, he said. Feng seemed more pleased than not with efforts by outsiders to replicate the Hulu library using its embeddable player. One interesting potential extension of Hulu’s official partner program: The company is considering making a self-service model for its player so that a fan site for the Office, for example, could embed the entire library of the show.
http://newteevee.com/2008/01/24/hulu-gears-up-for-launch/
Monday, January 28, 2008
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