Weather Channel and its allied website Weather.com, part of Landmark Communications, are being put up for sale, reports Andrew Ross Sorkin at NYT. Suitors include NBC, Comcast and Fox, the story says. On the online side, Weather.com ranks as the nation’s 18th-largest media site by traffic, with more than 32 million unique users in November, according to NetRatings...it also has deals with AOL, Yahoo and MySpace. The digital side of course will play a big part in the final valuation.http://www.paidcontent.org/entry/419-weather-channel-dressing-up-for-sale-could-fetch-up-to-5-billion/
http://www.nytimes.com/2008/01/03/business/media/03weather.html?_r=1&ref=business&oref=slogin
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