The economy may be faltering, but that will not prevent online advertising from continuing to grow a healthy 23 percent this year, according to the latest eMarketer report. However, eMarketer’s latest report, which projects online ad spending of $25.9 billion compared to 2007’s $21.1 billion, represents a significant revision downward from the researcher’s November forecast of 28.5 percent growth for 2008. Still, compared to eMarketer’s prediction of total ad spend growth of only 3.3 percent this year, online appears to have a lot feel relieved about if the numbers turn out to be accurate.http://www.paidcontent.org/entry/419-shaking-off-larger-economic-woes-online-ad-spend-to-rise-23-percent-in-/
http://www.emarketer.com/Article.aspx?id=1006044&src=article1_home
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