Friday, March 28, 2008

Tiger Woods, Gillette Begin YouTube Fan Contest Tied To Product Launch

Tiger Woods and Gillette today announced a YouTube-partnered promotion dubbed, "Search for the Next Phenom," coinciding with the release of Gillette's Fusion Phenom razor. The contest, which runs through June, calls for video submissions of people performing ball sports-related feats. The grand prize is $30,000 in cash. Contestants can also record their feats at one of 10 live events in a promotional U.S. tour (Gillette).
http://www.youtube.com/gillettephenom

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