Monday, June 9, 2008

CBS to Start Digital Record Label

CBS will launch a digital record label in January, signing artists with the goal of breaking them via television show placement, iTunes and the Eye web's broadband channel. CBS Records will be launched primarily utilizing the existing infrastructure of CBS Entertainment and CBS Interactive. It will operate as a newly created unit within the entertainment division based in Los Angeles. The label will debut with three artists -- Boston rock act Senor Happy; Will Dailey, a John Mayer-ish singer-songwriter, also from Boston; and P.J. Olsson, an established indie-rock artist -- and is looking to sign another five acts in the first year. Tellem said a confluence of factors -- including rising music-licensing costs and the ease with which music can be distributed digitally -- made it the right time to launch CBS Records.
http://www.variety.com/article/VR1117955815.html?categoryid=20&cs=1

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