Tuesday, October 7, 2008

Facebook Rolls Out Microsoft Live Search

Facebook has just rolled out its implementation of Microsoft Live Search, which allows members of the social network to search the Web without leaving the site.The implementation is fairly straightforward: in the search box on the top right of Facebook, which is also used for quick access to your friends’ profiles and intrasite search, there is now an option to “Search the Web,” which in turn triggers a query of Microsoft Live Search. Results then display within a custom interface designed for Facebook. Microsoft and Facebook announced their search and advertising partnership back in July, so today’s news does not come as a surprise. At the time, I wondered if Facebook might do something outside the box with the deal, writing “What will be interesting to see is if the social networks begin to do innovative things with social search by leveraging your friends list.” That does not appear to be the case so far, as the search results are essentially what you’d expect to see on any search engine.

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