Friday, October 3, 2008

Jacked Interactive Sports Applications Showing Dividends for NY Giants and Big Ten Network, which produces interactive online sports data feeds designed for a two-screen viewing experience, said its recent partnership with the Big Ten Network has led to nearly 50% of all visitors to during September also logging into Big Ten LiveCasts, the conference-branded version of the Jacked SportsTop. Users spent an average of 40 minutes on the livecasts. Similar results have also manifested themselves with the company’s newly struck partnership with the NFL Giants, with 20% of visitors to the club’s official Web site accessing the SportsTop during September for an average stay of 25 minutes
Eric Fisher, SportsBusiness Journal

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