Thursday, December 4, 2008

ChaCha Mobile Answering Service Partnering with AT&T Wireless

ChaCha, a free search service that lets you call or text in a question and get an answer in minutes via a return text message, got a confidence boost yesterday. AT&T announced a “strategic relationship” with the company that, to start, gives callers a cobranded greeting from both AT&T and ChaCha. To use the service, call or text a query to 1-800 2ChaCha (1-800-2-242242). AT&T says “The two companies also will work together to further enhance ChaCha’s free mobile-answers service and explore opportunities in both text and voice ad-based services.” This may be a first step towards an acquisition.

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