Friday, December 5, 2008

TV Usage At All-Time High, With Web, Mobile Video Usage Growing

TV, Internet, and mobile usage continues to grow in the U.S., according to a report released today by Nielsen. As of Q3 2008, the average American watched approximately 142 hours of TV per month — five hours more than they watched in a typical month during the same period a year ago. Americans who used the Internet were online 27 hours a month, and people who used a mobile phone spent 3 hours a month watching mobile video. Men were more likely than women to watch via mobile phone, while women were more likely then men to watch video online.
http://blog.nielsen.com/nielsenwire/online_mobile/record-high-tv-use-despite-onlinemobile-video-gains/

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