ABC’s “National Bingo Night” to Be Renewed Due to Online Strength, Not TV Ratings

A second run of National Bingo Night is in the cards for ABC. And what is increasingly a sign of the state of the television business, it was the show’s online strength, as opposed to its Nielsen numbers, that has ABC bringing back the interactive game show for a five-night run in December.The show had HUGE downloads for its online bingo cards - that allowed folks to play along at home. The donwloads helped fuel a surge of traffic at ABC.com - and more than 22 million cards were downloaded over the show’s six week run.
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