The wow.com domain name has laid dormant since at least 1998, when it was acquired by AOL along with other assets of Compuserve. The domain has been coveted by a number of AOL business units over the years, though. A decision has been made as to the long term use of wow.com. It has been transferred to the AOL Games group and is currently being turned into a - you guessed it - World of Warcraft social network. That makes a lot of sense, given that the first thing that comes to mind for millions of people when they hear “wow” is the ubiquitous online role playing game.http://www.techcrunch.com/2007/10/02/aol-finds-an-obvious-use-for-wowcom-world-of-warcraft-social-network/
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