Thursday, June 12, 2008

Apple Considering iPhone Sales Through Universities

Apple is mulling a plan that would see the company extend sales of its upcoming iPhone 3G through top universities, and is separately considering a new protection service plan for college students, AppleInsider has learned. People familiar with the matter say the Cupertino-based company is "intensively" looking into the possibility of allowing on-campus stores and other educational resellers to market the new touch-screen handset to student populations. The move would initially be carried out at a number of universities where the company maintains large and active accounts, those people say, though a definitive decision is unlikely until after next month when management can fully assess the more critical retail roll-out and new in-store activation process. People familiar with the matter say the Cupertino-based company is "intensively" looking into the possibility of allowing on-campus stores and other educational resellers to market the new touch-screen handset to student populations. The move would initially be carried out at a number of universities where the company maintains large and active accounts, those people say, though a definitive decision is unlikely until after next month when management can fully assess the more critical retail roll-out and new in-store activation process.
http://www.appleinsider.com/articles/08/06/12/apple_considering_iphone_sales_through_universities.html

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