Yahoo Inc will let customers, academics and even rivals build customized Web search services on top of its own technology, introducing a resale model into a major Internet market where it ranks a distant No. 2 to Google Inc. In the embattled Internet company's biggest step yet to carve out a more distinctive strategy in the Web search market, Yahoo said on Wednesday it is introducing a new strategy it calls "Build your Own Search Service" (BOSS). In addition to deep access developers get to create their own text-link search services, Yahoo is also unlocking its image and news databases to let outsiders create their own permutations of Yahoo News, or Flickr, its photo-sharing site. Yahoo would even supply spell-checking services to partners.
http://news.yahoo.com/s/nm/20080710/wr_nm/yahoo_search_dc
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