Thursday, July 10, 2008

Yahoo Open Up Its Search To Customization For Users

Yahoo Inc will let customers, academics and even rivals build customized Web search services on top of its own technology, introducing a resale model into a major Internet market where it ranks a distant No. 2 to Google Inc. In the embattled Internet company's biggest step yet to carve out a more distinctive strategy in the Web search market, Yahoo said on Wednesday it is introducing a new strategy it calls "Build your Own Search Service" (BOSS). In addition to deep access developers get to create their own text-link search services, Yahoo is also unlocking its image and news databases to let outsiders create their own permutations of Yahoo News, or Flickr, its photo-sharing site. Yahoo would even supply spell-checking services to partners.
http://news.yahoo.com/s/nm/20080710/wr_nm/yahoo_search_dc

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