National Lampoon’s Purchases Female Model Social Networking Site for Casting

National Lampoon has made several digital investments over the past several months, with most geared towards male users (CollegeHangover.com, Drunk University, RivalFish). Now it’s looking to reach more females—though still in a way that’s logical to its existing demographic: The company is acquiring AllModelZone.com, a site for photographers and would-be models to connect online. National Lampoon says it will be able to improve ad sales and infrastructure at the site, and it says it will use the site for casting in its future films, including the forthcoming National Lampoon’s Legend of Awesomest Maximus.
http://www.paidcontent.org/entry/419-national-lampoons-latest-digital-acquisition-modeling-social-net-allmod/

http://allmodelzone.com/